Taz Burwaiss

How to best utilise experiential marketing techniques in organising & commisioning your exhibition s

Now that we have our feet firmly under the table of 2010 we are starting to pitch for a wide range of design &/or builds for various types of events, props, sampling & exhibition stands. Last year saw us consolidating our client base & expanding into ne... Read >

Business marketing solutions – How to integrate social media with email marketing?

Linking email with social media is conceptually interesting because it combines two different animals: direct response and organic communities. In this blog I’ll explore how the two can be used complementary together. LAYING THE GROUNDWORK STEP 1:... Read >

Summer fun with Experiential Marketing

It’s summer! And the best way to make the most of the lovely weather is to get down and dirty at one (or maybe two) of the many music festivals the UK has to offer. Music festivals are popping up left, right and centre these days. It’s not just the big... Read >

What is experiential marketing?

There are so many different branches of marketing it’s enough to just about make your head fall off following them all on twitter. With only being in the industry for two weeks now, something that I initially struggled to get my head round was trying t... Read >